Creative strategies seldom emerge from the annual planning ritual. The starting point for next year's strategy is almost always this year's strategy... the company sticks to what it knows, even though the real opportunities may be elsewhere.
Although strategic planning is billed as a way of becoming more future oriented, most managers... will admit that their strategic plans reveal more about today's problems than tomorrow's opportunities.
On Destiny: "Our destiny exercises its influence over us even when, as yet, we have not learned its nature: it is our future that lays down the law of our today."
Human, All Too Human