Enthusiasm is the yeast that makes your hopes shine to the stars. Enthusiasm is the sparkle in your eyes, the swing in your gait. The grip of your hand, the irresistible surge of will and energy to execute your ideas.

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Even a mistake may turn out to be the one thing necessary to a worthwhile achievement.

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A business that makes nothing but money is a poor kind of business.

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Sometimes it is the men 'higher up' who most need revamping�and they themselves are the last to recognize it.

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Failure is simply the opportunity to begin again, this time more intelligently.

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Thinking is the hardest work there is, which is probably the reason why so few engage in it.

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Our policy is to reduce the price, extend the operations and improve the article.

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A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.

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I will build a motor car for the great multitude...constructed of the best materials... so low in price that no man making a good salary will be unable to own one.

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Obstacles are those frightful things you see when you take your eyes off your goal.

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